The Ultimate STO Pitch Framework

WhitePaper Tokenomics & Pitch Deck Fundamentals​

WhiteDeck_Journey

The STO Journey

Undertaking an STO is as complex as an IPO, with many unknowns. The WhiteDeck walks you through the process.

WhiteDeck_Solution

Business Fundamentals

Supported by over 50 experts and 25 companies, the WhiteDeck is the framework you need to follow to pitch your STO.

WhiteDeck_Token_Mechanics

Tokenomics

Whether you are issuing an equity backed token, or complex financial product, you need to explain to investors and key stakeholders that you’ve considered the complexities and understand your responsibilities.

WhiteDeck_Market_Making

Credibility

Demonstrate depth and knowledge to your investors. The WhiteDeck asks the difficult questions and provides invaluable insights at the ideation stage.

Endorsed by Security Token Industry Leaders

Companies Supporting the WhiteDeck

WhiteDeck Contributors

Brooks

Brooks Rao

VP of Research
Security Token Network
Richard

Richard Foster

CEO
Token Ventures
Darren_Camas_Security_Token_Network

Darren Camas

Senior Advisor at Cardano, Entrepreneur
Security Token Network
Sam_Gibb_Security_Token_Network

Sam Gibb

Managing Partner
Endeavour Ventures
Amy Diez

Amy Diez

CFO
DREAM
James A. Butler

James A. Butler

Co-Founder & Director
Sharpe Capital
Luc Falempin

Luc Falempin

CEO
Tokeny
Daniel Coheur

Daniel Coheur

Chief Strategy Officer
Tokeny
Eamon Walsh

Eamon Walsh

Head of Compliance
Tokeny
Samuel Katz

Samuel Katz

Partner
Security Token Lawyers
Chris_Rawlings_Security_Token_Network

Chris Rawlings

Founding Partner
22x
Laurent Leloup

Laurent Leloup

CEO
Chaineum & France Blocktech
Thomas Réveillon

Thomas Réveillon

Partner
Chaineum
Bertrand Theaud

Bertrand Theaud

Founder & Managing Director
Coinlaw
Matthieu Bonnici

Matthieu Bonnici

Co-Founder
Coinlaw
Jor JT Law

JT Law

Co-Founder
VerifyInvestor
Nico Konrad

Nico Konrad

Managing Director
DLT Capital
Ivan Jelic

Ivan Jelic

Partner
DLT Capital
Mervyn Maistry

Mervyn Maistry

Chairman of Kintaro Capital, CEO of Konfidio
Kintaro Capital
Scott McKenzie

Scott McKenzie

Legal Consultant, PhD Candidate
DLT Capital
Alfonso Lopez De Castro

Alfonso Lopez De Castro

Corporate Director
Financière d'Uzès
Philip Millar

Philip Millar

CEO
HighCastle
Ivan Ripamonti

Ivan Ripamonti

Head of Research at Kintaro, Konfidio Accelerator
Kintaro Capital
Ulyana Shtybel

Ulyana Shtybel

Vice President & Board Member
HighCastle
Lewis Barber

Lewis Barber

Co-Founder
Helios Liquidity
Bernardo Quintão

Bernardo Quintão

Managing Partner
Liquia Digital Assets
Thiago Paiva

Thiago Paiva

Partner
Liquia Digital Assets
Cylus Watson

Cylus Watson

CEO
Pinksky Capital
Casey Sparks

Casey Sparks

Analyst
Pinksky Capital
Gilbert Réveillon

Gilbert Réveillon

President ICT & Digital Economy
CNCCEF
Andrew Hogue

Andrew Hogue

Co-Founder & Director of Strategy
Totem
Lior Goldenberg

Lior Goldenberg

Chief Operating Officer
BITSME
Early Boykins III

Early Boykins III

Director
Andra Capital
Simon Martin

Simon Martin

Venture Director
Tokenomos
Lukas Krigar

Lukas Krigar

Economist
Tokenomos
Yaroslav Writtle

Yaroslav Writtle

Engagement Manager
Symbol Network
Ben

Benjamin Hauser

CEO
HyperLink Capital
Josh

Joshua Levitt

Co-Founder & Director of Strategic Partnerships
HyperLink Capital
Philipp Pieper

Philipp Pieper

CEO & Co-Founder
Swarm Fund
Peter Woodard

Peter Woodard

Founder & CEO
DLTMI
Charles Pyo

Charles Pyo

CEO
Chain Partners
Richard Kim

Richard Kim

VP of Blockchain Group
Chain Partners
Jackson Ra

Jackson Ra

Head of BD
Chain Partners
Yale ReiSoleil

Yale ReiSoleil

Co-founder, Chairman & CEO
IOB
Kate

Kateryna Lyplyava

Business Development Manager
IOB
Laura Toma

Laura Toma

Co-Founder & Head of Operations
Renowned & Co
Kevin Yu

Kevin Yu

Partner & Venture Builder
BoostX
Ed Zabar

Ed Zabar

CEO
Verif-y
JL Law

JL Law

Co-Founder
VerifyInvestor
Sam Stone

Sam Stone

Product Manager
Swarm Fund

Business Leaders Supporting The WhiteDeck

An Industry Endorsed Framework for Pitching an STO

Frequently Asked Questions

How do I get a copy?!

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What is the latest version?

The current WhiteDeck version is 1.0, published on the 14th of January 2019.

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